"Great things in business are never done by one person; they're done by a team of people."
Senior Partners / Founders
Marco KneubühlerSenior Partner
Marco has over 18 years of professional experience in software development and
software architecture, as well as in project and program management. He did his
M.Sc./Diploma in computer science at the University of Zürich, has a Master of
Advanced Studies in Project Management (Hochschule für Wirtschaft Zürich), and
is Hermes 5 Advanced certified. Before Marco founded Datarocks, he held
management and senior management positions in Swiss and international based
Katharina van DaeleSenior Partner
Katharina brings experience in building online businesses and marketplaces. Her
expertise lies in the intersection of aligning growth ambitions with the
product-market fit, and helping organizations and individuals realize their
potential. Working for large firms as well as agile start-ups, she understands
the challenges and opportunities organizations face in different growth stages.
Katharina is a Stanford Ignite Alumni and currently works for UBS and advises
Fair Voyage, a sustainable travel platform.
Sebastian SchmelzerSenior Partner
over 15 years of professional experience in software development,
system-engineering, software-architecture, and security. He studied computer science
at the University of Freiburg i.Br. (Diploma / M.Sc. in Computer Science). Prior to
Data Rocks AG, he worked as a software developer, system engineer, platform &
enterprise architect and was leading teams in the field of architecture and DevOps.
He was a member of the board of the Swiss Internet Security Alliance.
Robert HaslerSenior Consultant Program-/Projectmanagement
Robert has over 30 years of experience in the management and implementation of
information technology in various industries. Broad expertise in the use of a
wide spectrum of application packages, software, hardware, and communication
methods and products. Recent focal points: Program and project management in a
global enterprise; Management consulting and support in information technology
and automotive industry; Evaluation and introduction of enterprise resource
planning software; Product development and launching. Roberts has an MBA in
Project and Process Management and is certified as a Senior Project Manager IPMA
Reinhard is passionate about data driven decisions!
He provides advice on data strategy & culture, business process measurement &
optimisation and Performance Indicators. Moreover, he also provides the
With more than 25 years in the field, he has recently focussed in on Microsoft's
stack of technology to provide self-service style insights into all data - from
inside and outside the enterprise. He is proficient in (T-)SQL, SSIS, SSRS,
SSAS, Power BI and DAX. If these still don't suffice, he happily applies other
technologies to extract the desired numbers.
Apart from working the data domain, he also provides interim IT management,
operations and development alike. And yes, if the situation is sufficiently
dire, he also writes code in other languages.
SammyChief Motivation Officer
Sammy has life-long experience in motivating everyone around him. With his
open-minded and encouraging character he's a real team player and always creates
a good mood.
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